Entries by Jessica Joy


When dealerships open their doors in earnest in the coming weeks, a key problem will face both customers and dealerships: trying on helmets.  Though to date, there aren’t any regulations regarding what dealerships must ensure to allow customers to safely try on helmets, Mountain Sports Distribution hopes to prepare dealerships to meet the highest of […]


Welcome BaroCook to the MSD Product Offerings! We are pumped on this new, innovative flameless meal-heating tool and know that it’s perfect for snowmobilers, backcountry travelers, field workers, campers, and more. Imagine being able to heat up your meal (like to HOT) without lighting a fire or using any tool other than the container your […]


Mountain Sports Distribution has released their 20/21 Buyers Guides for the 2020-2021 Booking Season, which wraps up on March 6, 2020.  Inside the Buyers Guides are sales histories for Eastern and Western Canada, including key buying trends for each region. “It’s important for MSD Dealers to understand what mix of products to buy. Often, it […]

Mountain Lab Gear Enters the Two-Way Radio Market

After years of the market being dominated by a singular two-way radio, Mountain Lab has come to the table with a strong contender to compete for the backcountry market.  For the 19/20 Season, Mountain Lab is introducing the ROAM 2-Way Radio, a 2-watt radio that is completely compatible with all other existing radios on the […]

Mountain Sports Distribution Ranks No. 477 on the 2019 Growth 500

Mountain Sports Distribution Ranks No. 477 on the 2019 Growth 500 – Canadian Business unveils annual list of Canada’s Fastest-Growing Companies – Canadian Business and Maclean’s ranked Company MSD # 477 on the annual Growth 500, the definitive ranking of Canada’s Fastest-Growing Companies. Produced by Canada’s premier business and current affairs media brands, the Growth […]

2019 Highmark/Mammut Avalanche Education Tour Announced

Mountain Sports Distribution is proud to present the Avalanche Education Snowmobile Outreach Tour, returning for its third year across the US. In partnership with Highmark Avalanche Airbags and Mammut, this multi-state tour will feature presentations through October and November. Presenters Jeremy Hanke of Soul Rides Adventures and Duncan Lee of Let’s Ride Adventures will be […]

New Highmark Avalanche Airbags Announced for 19/20

New Highmark Avalanche Airbags Announced for 19/20 The 19/20 Highmark line-up will feature two new packs, increasing the size of the line-up to 6 models – the in the company’s history.  Highmark’s Facebook page announced the new Highmark Charger X and Guide packs this past week, which MSD dealers have seen already in the 19/20 […]

MSD Partners with Seven MX

First, some history on Seven…. Early in 2013, motocross/supercross rock star James “Bubba” Stewart (who competed wearing number 7) announced a partnership with Troy Lee to produce a line of racewear from Laguna Beach, CA.